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Engadget has a story about Universal and Sony Music have all of a sudden decided that certain artists and songs should not be shared via Microsoft’s Zune Wifi. If you are not familiar with this, Microsoft’s Zune can “squirt” (That’s Steve Ballmer’s term, not mine) a song from one Zune player to another. And the second Zune player can have that song for either three days or three plays, whatever comes first.
The music industry continually amazes me on a daily basis. I don’t know if they just don’t get it or are happy to continually keep their heads buried in the sand. Have they not learned at all from their prior mistakes with the RIAA and suing 70 year old grandmothers cause their grandson downloaded a song illegally? Don’t they realize that if they have any chance of surviving in the future, they should be running, no sprinting to embrace all these new technologies?
I have written about this before and once again it comes down to the question of control. These music companies don’t realize that they have lost total control of their product. That’s right from the second a piece of music is created and either released on CD or the web, it is no longer there’s, it’s ours - the public. And what they do not get is that they cannot do anything about it. (If I had a smiley face with it’s tongue sticking out, I would insert it here).
When I was young teenager, I would babysit for families I knew and there was this one family that had these two kids who would just run around crazy once their parents left. No matter what I said to them, they just refused to listen, even pretending I was not there. When I hear about the latest debacle of these music companies, those kids pop into my mind. Hey maybe those damn kids I use to babysit for are now running these music companies? You never know. 
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Technorati Tags: Universal and Sony Music, Zune
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