Comments on: User Generated Content – Quality? http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/ Bridging the Gap Between Marketers and the Market Mon, 08 Mar 2010 17:41:59 -0700 http://wordpress.org/?v=2.9.2 hourly 1 By: CrapHammer http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/comment-page-1/#comment-237 CrapHammer Sun, 11 Feb 2007 18:53:50 +0000 http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/#comment-237 <strong>Consumers vs. The Machine 9...</strong> Age of Streaming approacheth. Cam has a great post about the likelihood of consumers to stream content. eMarketer recently released some new stats as of January 2007. As the graphs on the left show, the desire to stream content is becoming quite substa... Consumers vs. The Machine 9…

Age of Streaming approacheth. Cam has a great post about the likelihood of consumers to stream content. eMarketer recently released some new stats as of January 2007. As the graphs on the left show, the desire to stream content is becoming quite substa…

]]> By: Sean Howard http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/comment-page-1/#comment-233 Sean Howard Sun, 11 Feb 2007 00:09:44 +0000 http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/#comment-233 Cord. I LOVE this commercial. I think many ad agencies should be scared if they think they can just poo-poo this away like a bunch of in-crowd-high-school girls talking about the latest "below-them" fad. Cord. I LOVE this commercial.

I think many ad agencies should be scared if they think they can just poo-poo this away like a bunch of in-crowd-high-school girls talking about the latest “below-them” fad.

]]> By: Cord Silverstein http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/comment-page-1/#comment-229 Cord Silverstein Wed, 07 Feb 2007 13:18:12 +0000 http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/#comment-229 Mike, I think you hit the nail on the head. If a commercial by some young kids done for a total of 15 dollars can stand up against the multi-million dollar spots the big ad firms put together, I think I would be concerned as well. Thanks for commenting, your thoughts are always welcome. Mike,

I think you hit the nail on the head. If a commercial by some young kids done for a total of 15 dollars can stand up against the multi-million dollar spots the big ad firms put together, I think I would be concerned as well. Thanks for commenting, your thoughts are always welcome.

]]> By: Mike http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/comment-page-1/#comment-228 Mike Wed, 07 Feb 2007 13:15:49 +0000 http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/#comment-228 I agree with you about the Doritos commercials. I ranked them as some of the best spots I saw during the game. I think the negativity is the result of a little bit of fear - fear that maybe marketers aren't as high and mighty as they think. I agree with you about the Doritos commercials. I ranked them as some of the best spots I saw during the game. I think the negativity is the result of a little bit of fear – fear that maybe marketers aren’t as high and mighty as they think.

]]> By: Bob Glaza http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/comment-page-1/#comment-212 Bob Glaza Tue, 06 Feb 2007 05:41:58 +0000 http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/#comment-212 I liked Emerald Nuts and Robert Goulet, Blockbuster and that poor damn mouse, and Coke's Rube Goldberg machine - none of which are products I buy but...is that what they're supposed to make me do? I love user generated content - and Citizen Marketers - but I already buy Doritos. I liked Emerald Nuts and Robert Goulet, Blockbuster and that poor damn mouse, and Coke’s Rube Goldberg machine – none of which are products I buy but…is that what they’re supposed to make me do? I love user generated content – and Citizen Marketers – but I already buy Doritos.

]]> By: Cord Silverstein http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/comment-page-1/#comment-188 Cord Silverstein Mon, 05 Feb 2007 16:18:30 +0000 http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/#comment-188 David, I absolutely agree that marketers had a captive and incredibly large audience yesterday and for the most part, they failed miserably. David, I absolutely agree that marketers had a captive and incredibly large audience yesterday and for the most part, they failed miserably.

]]> By: david barbara http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/comment-page-1/#comment-187 david barbara Mon, 05 Feb 2007 16:11:12 +0000 http://www.marketinghipster.com/2007/02/05/user-generated-content-quality/#comment-187 The commercials during the Super Bowl were boring and without thought other than the Doritos spots. I actually thought the 15 sec promo for David Letterman with Oprah was the best of the lot. Of course with the NFL promoting themselves with the Chad Johnson Super Bowl party along w/ Martha, Beckham, Janet Reno etc.. was also very creative, but this was for a product that doesn't need anymore promotional time. Heck we had NFL on TV from 11AM to 11PM depending upon the channel surfing you did. Bottom line is the commercials were horrible and I will stick to Mr Goodbar from now on. The commercials during the Super Bowl were boring and without thought other than the Doritos spots. I actually thought the 15 sec promo for David Letterman with Oprah was the best of the lot. Of course with the NFL promoting themselves with the Chad Johnson Super Bowl party along w/ Martha, Beckham, Janet Reno etc.. was also very creative, but this was for a product that doesn’t need anymore promotional time. Heck we had NFL on TV from 11AM to 11PM depending upon the channel surfing you did. Bottom line is the commercials were horrible and I will stick to Mr Goodbar from now on.

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