MySpace will Lose
I hadn’t signed on to my MySpace account in weeks. I keep seeing the emails of new mail and new friend requests, but I just have not had the time or desire to deal with MySpace recently. Last night I finally took a little time to relax and I decided to login onto MySpace. The experience I had was the exact reason why I described earlier that I did not have the desire to deal with MySpace. Because that is exactly what it is, a deal, when it comes to doing the most basic things on MySpace. How long has it been since Fox bought them, a year, two? How much time does MySpace need to add enough servers so it does not take me four years to actually get to my inbox? Forget about watching a video, I could go into the bathroom and shave and the video would still be buffering when I returned.
This is why MySpace will eventually lose. For the longest time, they were really the only good game in town, but that landscape is changing and changing quickly. There are already many different players on the horizon not to mention the many smaller niche social sites that seem to popping up every time you turn around. Eventually even the most die hard MySpacer will come to the same conclusion that I have. Life is too short and there far too many choices available to waste time on a site that does nothing to improve the customer experience on its web site.
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I finally got talked into joining facebook.
All I can say is “Wow”.
Facebook is amazing by comparison. Actually, a comparison is not really possible.
Myspace gave people a space on the web. And for it’s day, this was something.
Facebook actually facilitates people getting something from a space on the web. It brings space and community back into the mix. Brilliant.
Yer dead on.
Oh. And I’m back!
So where have you been? Any good prison stories? I hope so…
I recently conducted a series of interviews of 18-24 year olds for a master’s thesis on viral marketing. Of the 15 subjects, only two of them still used MySpace, and sporadically at best. Their descriptions of MySpace ranged from “creepy” to “lame”, and said that they “stopped using it the day their parents found out what it was”.
BTW…They all use Facebook on a daily basis and love it.
Where does that leave MySpace. Their youthful core audience is jumping ship while an older, and in their eyes, decidedly less cool, audience signs on. I’m surprised Mr. Murdoch didn’t see this coming. He’s a lot of things, but he’s not an idiot.
Steve,
Thank you for your comment and the great information. I have heard a lot of praise lately for Facebook. I am registered, but have never done anything really with it. I guess I need to give it a second look. Thanks again for your comment.